Privacy Policy

SUFFIX. — PRIVACY POLICY
Last Updated: 26th April, 2026

SUFFIX operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). SUFFIX is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from suffix.life or otherwise communicate with us.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.

1. PERSONAL INFORMATION WE COLLECT

We may collect the following categories of personal information:

Contact details: name, address, billing address, shipping address, phone number, and email address.

Financial information: payment card details (processed securely via Razorpay — we do not store card numbers on our servers), transaction details, and payment confirmation.

Account information: username, password, preferences and settings.

Transaction information: items you view, add to cart, purchase, return, or cancel, and your order history.

Communications: information you include when contacting our support team via email or WhatsApp.

Device information: device type, browser, IP address, and unique identifiers.

Usage information: how and when you interact with or navigate our website, including pages visited and time spent.

2. HOW WE COLLECT INFORMATION

We collect personal information:
- Directly from you when you create an account, place an order, or contact us
- Automatically through cookies and similar technologies when you browse our website
- From our service providers including Shopify, Razorpay, Shiprocket, and Google Analytics
- From third-party platforms if you use Google login or social media integrations

3. HOW WE USE YOUR INFORMATION

We use your personal information to:
- Process and fulfil your orders, including payment processing and shipping
- Send order confirmations, shipping updates, and delivery notifications via email and SMS
- Manage your account and provide customer support
- Send marketing and promotional emails (only if you have opted in)
- Recover abandoned carts with reminder emails
- Analyse website usage to improve our products and services
- Detect and prevent fraud and security threats
- Comply with applicable Indian laws and regulations

4. HOW WE SHARE YOUR INFORMATION

We share your personal information with:

Shopify: Our e-commerce platform that hosts and powers our store. Shopify processes your data in accordance with their Privacy Policy (privacy.shopify.com).

Razorpay: Our payment gateway for processing online payments securely.

Shiprocket and courier partners (Delhivery, DTDC, India Post): To fulfil and deliver your orders.

Google Analytics: For website analytics and performance tracking (anonymised data).

Klaviyo / Shopify Email: For sending transactional and marketing emails.

Tidio: For customer support chat.

We do not sell your personal information to third parties. We do not share your information for advertising purposes without your consent.

5. COOKIES

Our website uses cookies to:
- Keep you logged in to your account
- Remember items in your cart
- Analyse website traffic (via Google Analytics)
- Improve your browsing experience

You can disable cookies in your browser settings, but some features of our website may not function correctly without them.

6. RELATIONSHIP WITH SHOPIFY

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit may be transmitted to and shared with Shopify and third parties in other countries to provide and improve the Services. To learn more about how Shopify uses your personal information, visit: https://www.shopify.com/legal/privacy

7. DATA SECURITY

We implement reasonable security measures to protect your personal information, including SSL encryption on our website (https). However, no method of transmission over the internet is 100% secure. We recommend you do not share your account password with anyone.

8. DATA RETENTION

We retain your personal information for as long as necessary to:
- Maintain your account and provide services
- Comply with Indian legal and tax obligations
- Resolve disputes and enforce our agreements

9. YOUR RIGHTS

Under the Information Technology Act, 2000 and applicable Indian data protection laws, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information (subject to legal obligations)
- Opt out of marketing communications at any time

To exercise any of these rights, contact us at hello@suffix.life.

10. CHILDREN'S PRIVACY

Our Services are not intended for children under 18 years of age. We do not knowingly collect personal information from minors. If you believe we have collected information from a child, please contact us immediately at hello@suffix.life.

11. THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We recommend reviewing their privacy policies before providing any personal information.

12. MARKETING COMMUNICATIONS

If you have opted in to email marketing, you may receive promotional emails from SUFFIX. You can unsubscribe at any time by clicking the "Unsubscribe" link in any marketing email or by contacting us at hello@suffix.life.

We will never send spam. We will never sell your email address.

13. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of our Services after changes constitutes acceptance of the updated Policy.

14. CONTACT US

For any privacy-related questions or to exercise your rights:

SUFFIX.
Email: hello@suffix.life
WhatsApp: +91XXXXXXXXXX
Address: Kakoti Complex, Birubari, Guwahati, Assam 781016

Our support team is available Monday to Saturday, 10:00 AM – 6:00 PM IST.